Frequently asked questions

1. How does the process work?
   Registered users are given access to an online order form which is submitted to SnailWorks along with appropriate data and art files. From there the SnailWorks platform creates all require coding and a SnailWorks representative returns your coded file to you and builds a campaign that will automatically trigger emails and generate success reports.

2. Will my staff need to become HTML programming experts?
   Not necessarily. Our experience is that most marketers elect to provide emails and landing pages already in HTML format that professionally match the branded look of their direct mail package. Alternatively SnailWorks can design your pages – there is an additional cost for this service.

3. Will I need to do anything special to prepare my data for SnailWorks?
   As a marketing service provider you process the data as you would for a typical direct mail project and SnailWorks then builds all the coding – mail tracking, PURLS and QR codes and returns the file to you for mail production. SnailWorks will then deploy all email follow ups and reporting according to the business rules you and your client requested at the beginning of the campaign.
   

4. Is training provided?
   YES! Your personal SnailWorks representative will work very closely with you during your first few projects. Since the SnailWorks platform produces all the coding and executes the triggered activities automatically, becoming a seasoned user could not be easier!
   

5. Can mail tracking be used to trigger actions beyond email?
   Absolutely! One powerful use of the delivery data is triggering a telemarketing call. Think about text messages too!
   

6. What kind of marketing/sales support does SnailWorks offer?
   All SnailWorks resellers have full access to the SnailWorks logo, branded brochures, sell papers and e-book. Live and prerecorded webinars and a national advertising campaign are all planned for later in the year.
   

7. Is sales training offered?
   Each month we publish an e-newsletter that covers the latest trends in direct marketing and cross channel direct marketing, ensuring our resellers are always up to date on the changes in the marketing world. Sales consultation by phone is also available.
   

8. How do I know how much to charge?
   As a reseller you have the flexibility to set your prices to match your market. We can provide some guidance and suggestions.
   

9. How do I become a reseller?
   Call us at 855 697-6245 and a SnailWorks representative will review the program with you and work out all the details!
   

10. QR Codes, how are they used with SnailWorks?
    Mostly as a graphical representation of a PURL. Part of the SnailWorks data preparation includes providing a PURL that is used to print a unique QR code for each record allowing prospects to access personalized landing pages that can easily be accessed and acted on via the prospect’s mobile device.